Imperfect Misfits: Online Grocery Delivery Consolidation
It’s always a good idea to have some dry powder. The Covid demand whipsaw coupled with souring investor sentiment is creating new opportunities for firms with financial flexibility. Below, a look at Misfits Market’s acquisition of competitor Imperfect Foods.
Betting Big on Blemished Bananas
Misfits Market is betting that blemished bananas will become a big business. The online grocer, which works directly with farmers and producers to source food that would otherwise be destined for the…