The Battle for Your Ears

Big market caps come with big expectations. To fulfill these, large tech companies are entering new markets in search of growth. Like a group of concentric circles radiating outward, they’re bumping into each other. Podcasting is a recent flashpoint.

A Podcast a Day Doesn’t Keep Spotify Away

With iTunes and the iPod, Apple helped popularize podcasts. It hasn’t innovated much on them since. This created an opening for Spotify to aggressively enter the market. For Spotify, podcasting represents a key component of its growth strategy and…